Since 2021, with the widespread spread of adverse effects such as the new crown epidemic, rising raw materials, and chip shortages, the resilience of my country's automotive industry chain has gradually shown strong advantages. From January to June this year, my country's auto export market sold 1.33 million vehicles, an increase of 40% year-on-year. Among them, the total sales volume of BAIC Group's automobile export market reached 64,358 units, which is not far from tying the total sales volume of 81,000 units last year.

The two sectors of commercial and passenger use go hand in hand, with a strong growth momentum

The commercial vehicle segment continued to lead the way. In the first half of the year, Beiqi Foton exported 46,000 vehicles overseas, a year-on-year increase of 53.3%, and its export share was 16.9%, a year-on-year increase of 1.8%, continuing to maintain the industry's first position. Through 15 years of commercial vehicle technology upgrades and market development, Beiqi Foton has continuously improved its core competitiveness, ranked first in overseas export sales for 11 consecutive years, and continuously refreshed its "going overseas" records, becoming a representative of the world's new understanding of Chinese "smart-made" vehicles.

BAIC Motor's international business continued to make breakthroughs. In the first half of the year, it obtained 18,000 valid orders and achieved the annual target ahead of schedule. The terminal sales volume was 6,111 units, an increase of 82% year-on-year. Accompanied by the sales growth, the reputation of BJ20, X25, X7, Rubik's Cube and other products continued to improve. BEIJING and Beijing Off-Road are well received in the Latin American market for their brand positioning, and have gradually become the representatives of oriental brands, creating a "Chinese whirlwind".

Double breakthroughs in new markets and new businesses, and core channel construction in 28 countries

The export of automobiles is different from domestic sales. The national conditions around the world are different, and the demand for automobiles is naturally different. The outstanding achievements of BAIC Group in overseas exports in the first half of the year are inseparable from the differentiation strategy and solid channel construction.

In ASEAN, Vietnam has the fastest economic growth. The Beijing X7 has continued to sell well, and the BJ40 has become popular, creating a "Chinese whirlwind" locally. As a representative of China's auto industry, BAIC has deeply impressed Vietnamese consumers with its advantages in technology and fashion. BJ40 even achieved good results in the VOC off-road competition, which surprised and admired Vietnamese fans.

In Central America, Mexico is the world's seventh largest automobile producer and fourth largest exporter. BAIC Group aimed at Mexico as the primary market for breakthroughs in the early stage of vigorously developing overseas markets. In the past 8 years, through continuous cultivation, improvement of the market system, and continuous improvement of brand value, we have established a firm foothold here and developed nearly 10,000 local car owners.

In Latin America, BAIC's entry into the market is dominated by economical sedans and small SUVs, and high cost performance has become the main reason to impress local consumers. The local market is similar to the domestic market. In recent years, consumers tend to be younger, and their interest in technology allocation is high. With changes in market demand, BAIC has quietly completed product iterations.

Today, the core overseas markets of BAIC Passenger Vehicles cover 28 countries in South Asia, the Middle East, Central America, and South America. As of July this year, the BAIC brand has built 193 sales networks around the world, which has also become BAIC’s overseas export in the past two years. The basis for continued explosive growth in sales.

Take the road of overseas characteristics and promote the process of internationalization

Since BAIC Foton took the lead in starting the internationalization process in 2004, after 18 years, from commercial vehicles to passenger vehicles, BAIC has gradually embarked on a development path with its own characteristics.

Through acquisitions and independent research and development, we continue to strengthen our own hard-core technical strength, and establish a technical laboratory with Germany, which has a developed automobile industry. Although the epidemic has ravaged many countries around the world in recent years, BAIC working groups around the world have been recognized by consumers in many countries and achieved great success with their proactive work resilience.

It is obvious that BAIC's international development path is realizing the transformation of new products and upward brands as Chinese brands go overseas, focusing on key areas, concentrating advantageous resources, and further enhancing international influence.

Four major measures to promote internationalization and achieve high-quality development of BAIC

In the first half of this year, my country's total auto exports reached 1.33 million, surpassing Germany to become the world's second largest auto exporter.

As the backbone of China's auto industry, BAIC Group's overseas business has ushered in a window of rapid development, and its future plans are very clear. For BAIC Group, it is imperative to fully support overseas business expansion from a strategic height and accelerate the development of overseas business from quantitative change to qualitative change.

When the normalization of the epidemic has brought a huge impact on the global automobile market, it is also a historical opportunity for the pillar enterprises of my country's automobile industry to take advantage of the trend and build a strong international development system. BAIC is expanding outwards and upwards with the trend of rapid development, laying a solid foundation for the high-quality development of overseas business.